/* The Marketer: media design system. Light (C energy) + dark (A craft). */
@font-face { font-family: "Bricolage"; src: url(../fonts/bricolage-normal.woff2) format("woff2"); font-weight: 200 800; font-display: swap; }
@font-face { font-family: "Instrument"; src: url(../fonts/instrument-serif-normal.woff2) format("woff2"); font-weight: 400; font-display: swap; }
@font-face { font-family: "Instrument"; src: url(../fonts/instrument-serif-italic.woff2) format("woff2"); font-weight: 400; font-style: italic; font-display: swap; }
@font-face { font-family: "Geist"; src: url(../fonts/geist-normal.woff2) format("woff2"); font-weight: 100 900; font-display: swap; }
@font-face { font-family: "Geist Mono"; src: url(../fonts/geist-mono-normal.woff2) format("woff2"); font-weight: 100 900; font-display: swap; }

:root {
  --sans: "Geist", ui-sans-serif, system-ui, sans-serif; --disp: "Bricolage", "Geist", sans-serif; --serif: "Instrument", Georgia, serif; --mono: "Geist Mono", ui-monospace, monospace;
  --violet: #6A4CFF; --magenta: #FF3D9A; --coral: #FF5B3A; --saffron: #FFB627; --teal: #0FA898; --blue: #2F6BFF; --deep: #24107A;
  --grad: linear-gradient(100deg, #6A4CFF 0%, #FF3D9A 52%, #FFB627 100%);
  --ease: cubic-bezier(.2, .8, .2, 1); --r: 22px; --r-lg: 32px;
}
:root[data-theme="light"] {
  --bg: #FFF7EE; --bg2: #FFF1E3; --card: #FFFFFF; --ink: #140F2E; --ink2: #2E2752; --muted: #635C7C; --rule: rgba(20,15,46,.11); --rule2: rgba(20,15,46,.2);
  --chip: rgba(20,15,46,.05); --inv: #140F2E; --inv-ink: #FFF7EE; --inv-muted: rgba(255,247,238,.66); --inv-rule: rgba(255,247,238,.14);
  --shadow: 0 34px 70px -42px rgba(36,16,122,.42); --glass: rgba(255,255,255,.18); --glass-b: rgba(255,255,255,.42); --take: #140F2E; --gold: #C98A00;
}
:root[data-theme="dark"] {
  --bg: #060609; --bg2: #0C0C12; --card: #101017; --ink: #F3F0EA; --ink2: #D9D5E8; --muted: #908CA3; --rule: rgba(255,255,255,.09); --rule2: rgba(255,255,255,.18);
  --chip: rgba(255,255,255,.06); --inv: #0E0D16; --inv-ink: #F3F0EA; --inv-muted: rgba(243,240,234,.62); --inv-rule: rgba(255,255,255,.1);
  --violet: #8E78FF; --magenta: #FF5CAE; --coral: #FF7452; --saffron: #F2C46D; --teal: #2FD3C0; --blue: #6C9BFF;
  --grad: linear-gradient(100deg, #9D88FF 0%, #FF5CAE 52%, #F2C46D 100%);
  --shadow: 0 40px 80px -40px rgba(0,0,0,.9); --glass: rgba(255,255,255,.06); --glass-b: rgba(255,255,255,.14); --take: #F3F0EA; --gold: #F2C46D;
}
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body { margin: 0; background: var(--bg); color: var(--ink); font: 400 16px/1.55 var(--sans); -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility; transition: background-color .4s var(--ease), color .4s var(--ease); }
img { max-width: 100%; display: block; } a { color: inherit; text-decoration: none; } button { font: inherit; color: inherit; cursor: pointer; }
h1, h2, h3, h4 { margin: 0; font-family: var(--disp); font-weight: 750; letter-spacing: -.035em; line-height: 1.02; font-variation-settings: "opsz" 72; }
h2 em, h1 em, h3 em { font-family: var(--serif); font-style: italic; font-weight: 400; letter-spacing: -.01em; }
p { margin: 0; }
.wrap { width: 100%; max-width: 1360px; margin: 0 auto; padding: 0 36px; }
.sr { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); }
.skip { position: absolute; left: -999px; top: 8px; z-index: 99; background: var(--ink); color: var(--bg); padding: 10px 14px; border-radius: 10px; } .skip:focus { left: 8px; }
:focus-visible { outline: 2.5px solid var(--magenta); outline-offset: 3px; border-radius: 8px; }

/* ---------------------------------------------------------------- atoms */
.kicker { display: inline-flex; align-items: center; gap: 9px; font: 600 11.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.kicker.on-color { color: rgba(255,255,255,.92); padding: 9px 14px; border-radius: 999px; background: var(--glass); border: 1px solid var(--glass-b); backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px); }
.pulse { width: 8px; height: 8px; border-radius: 50%; background: #7CFFB2; box-shadow: 0 0 0 0 rgba(124,255,178,.6); animation: pulse 2.2s infinite; }
@keyframes pulse { 70% { box-shadow: 0 0 0 9px rgba(124,255,178,0); } 100% { box-shadow: 0 0 0 0 rgba(124,255,178,0); } }
.tag { --c: var(--violet); position: relative; z-index: 2; display: inline-flex; align-items: center; gap: 8px; font: 650 11px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; color: var(--ink); padding: 7px 11px 7px 9px; border-radius: 999px; background: color-mix(in srgb, var(--c) 12%, transparent); border: 1px solid color-mix(in srgb, var(--c) 34%, transparent); white-space: nowrap; transition: background .25s; }
.tag i { width: 8px; height: 8px; border-radius: 2px; transform: rotate(45deg); background: var(--c); }
a.tag:hover { background: color-mix(in srgb, var(--c) 22%, transparent); }
.t-signal { --c: var(--violet); } .t-map { --c: var(--coral); } .t-playbook { --c: var(--saffron); } .t-offer { --c: var(--magenta); } .t-stack { --c: var(--blue); } .t-ai { --c: var(--teal); } .t-take { --c: var(--take); } .t-research { --c: var(--violet); }
.d-signal { background: var(--violet); } .d-map { background: var(--coral); } .d-playbook { background: var(--saffron); } .d-offer { background: var(--magenta); } .d-stack { background: var(--blue); } .d-ai { background: var(--teal); } .d-take { background: var(--take); } .d-research { background: var(--violet); }
.meta { display: inline-flex; flex-wrap: wrap; align-items: center; gap: 7px; font: 500 12.5px/1.3 var(--mono); color: var(--muted); letter-spacing: .01em; }
.meta b { opacity: .5; font-weight: 400; }
.dek { color: var(--muted); font-size: 16.5px; line-height: 1.5; }
.btn { position: relative; z-index: 2; display: inline-flex; align-items: center; gap: 10px; height: 50px; padding: 0 22px; border-radius: 999px; background: var(--ink); color: var(--bg); font-weight: 600; font-size: 15px; border: 0; transition: transform .25s var(--ease), box-shadow .25s; }
.btn svg { width: 18px; height: 18px; fill: none; stroke: currentColor; stroke-width: 2; transition: transform .25s var(--ease); }
.btn:hover { transform: translateY(-2px); box-shadow: 0 16px 30px -16px rgba(20,15,46,.5); } .btn:hover svg { transform: translateX(3px); }
.btn.ghost { background: transparent; color: var(--ink); border: 1.5px solid var(--rule2); } .btn.small { height: 40px; padding: 0 16px; font-size: 14px; }
.icon-btn { display: inline-grid; place-items: center; width: 40px; height: 40px; border-radius: 50%; border: 1px solid var(--rule); background: transparent; transition: background .2s, border-color .2s; }
.icon-btn:hover { background: var(--chip); border-color: var(--rule2); }
.icon-btn svg { width: 18px; height: 18px; fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }
.icon-btn b { font: 700 14px/1 var(--sans); }
.sec-head { display: flex; align-items: flex-end; justify-content: space-between; gap: 32px; margin-bottom: 34px; }
.sec-head h2 { font-size: clamp(36px, 4.4vw, 64px); margin-top: 12px; }
.sec-head > p { max-width: 420px; color: var(--muted); font-size: 16.5px; }
.sec-head.small h2 { font-size: 26px; margin: 0; }
.sec-head .more, .sec-head.small a { display: inline-flex; gap: 8px; align-items: center; font-weight: 600; font-size: 14.5px; white-space: nowrap; border-bottom: 1.5px solid var(--rule2); padding-bottom: 3px; }
.sec-head svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 2; }
.card-link { position: absolute; inset: 0; z-index: 1; border-radius: inherit; }

/* ---------------------------------------------------------------- masthead */
.masthead { position: sticky; top: 0; z-index: 50; background: color-mix(in srgb, var(--bg) 82%, transparent); backdrop-filter: saturate(1.4) blur(18px); -webkit-backdrop-filter: saturate(1.4) blur(18px); }
.util { display: flex; justify-content: space-between; align-items: center; gap: 20px; height: 34px; font: 500 11.5px/1 var(--mono); letter-spacing: .06em; color: var(--muted); border-bottom: 1px solid var(--rule); }
.util-paths { display: flex; gap: 18px; } .util-paths a:hover { color: var(--ink); }
.bar { display: flex; align-items: center; gap: 28px; height: 68px; }
.logo { display: inline-flex; align-items: center; gap: 11px; font: 780 21px/1 var(--disp); letter-spacing: -.035em; flex: none; }
.mk { width: 27px; height: 28px; } .mk .mk-d { fill: var(--saffron); }
.sections { display: flex; gap: 2px; margin: 0 auto; }
.sections a { padding: 9px 12px; border-radius: 999px; font-size: 14.5px; font-weight: 520; color: var(--ink2); transition: background .2s, color .2s; }
.sections a:hover, .sections a[aria-current] { background: var(--chip); color: var(--ink); }
.actions { display: flex; align-items: center; gap: 8px; flex: none; }
.theme svg:last-child { display: none; } [data-theme="dark"] .theme svg:first-child { display: none; } [data-theme="dark"] .theme svg:last-child { display: block; }
.sub-btn { height: 40px; display: inline-flex; align-items: center; padding: 0 18px; border-radius: 999px; font-weight: 650; font-size: 14px; color: #fff; background: var(--grad); background-size: 160% 100%; transition: background-position .5s var(--ease), transform .25s var(--ease); box-shadow: 0 10px 24px -12px rgba(255,61,154,.7); }
.sub-btn:hover { background-position: 100% 0; transform: translateY(-1px); }
.menu { display: none; }
.drawer { border-top: 1px solid var(--rule); background: var(--bg); } .drawer nav { display: grid; padding: 12px 24px 20px; } .drawer a { padding: 12px 4px; border-bottom: 1px solid var(--rule); font-weight: 600; }
.ticker { display: flex; align-items: center; height: 42px; border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); overflow: hidden; }
.ticker-lab { flex: none; display: inline-flex; align-items: center; gap: 9px; height: 100%; padding: 0 18px 0 36px; font: 700 11px/1 var(--mono); letter-spacing: .16em; text-transform: uppercase; background: var(--bg); position: relative; z-index: 2; box-shadow: 18px 0 18px -6px var(--bg); }
.ticker-lab i { width: 7px; height: 7px; border-radius: 50%; background: var(--magenta); animation: blink 1.6s infinite; }
@keyframes blink { 50% { opacity: .25; } }
.ticker-track { display: flex; width: max-content; animation: tick 70s linear infinite; }
.ticker:hover .ticker-track { animation-play-state: paused; }
.ticker-row { display: flex; }
.ticker-row a { display: inline-flex; align-items: center; gap: 10px; padding: 0 26px; font-size: 13.5px; font-weight: 500; white-space: nowrap; border-right: 1px solid var(--rule); }
.ticker-row a:hover { color: var(--magenta); }
.ticker-row i { width: 7px; height: 7px; border-radius: 2px; transform: rotate(45deg); }
.ticker-row b { font: 600 11.5px/1 var(--mono); color: var(--muted); }
@keyframes tick { to { transform: translateX(-50%); } }

/* ---------------------------------------------------------------- newsletter form */
.nl-form { position: relative; max-width: 540px; width: 100%; }
.nl-row { display: grid; grid-template-columns: 1fr auto; gap: 8px; padding: 7px; border-radius: 999px; background: var(--card); border: 1px solid var(--rule2); box-shadow: var(--shadow); transition: box-shadow .3s, border-color .3s; }
.nl-row:focus-within { border-color: var(--magenta); box-shadow: 0 0 0 4px color-mix(in srgb, var(--magenta) 22%, transparent), var(--shadow); }
.nl-form input { min-width: 0; border: 0; background: transparent; font: 500 16px var(--sans); color: var(--ink); padding: 0 18px; height: 50px; outline: none; }
.nl-form input::placeholder { color: var(--muted); }
.nl-form button { display: inline-flex; align-items: center; justify-content: center; gap: 10px; height: 50px; padding: 0 22px; border-radius: 999px; border: 0; background: var(--ink); color: var(--bg); font-weight: 650; font-size: 15px; white-space: nowrap; transition: transform .25s var(--ease), filter .25s; }
.nl-form button svg { width: 18px; height: 18px; fill: none; stroke: currentColor; stroke-width: 2; transition: transform .25s var(--ease); }
.nl-form button:hover svg { transform: translateX(3px); }
.nl-note { font-size: 13px; color: var(--muted); padding: 12px 4px 0 20px; }
.nl-ok { display: flex; align-items: center; gap: 10px; font-weight: 650; font-size: 15.5px; padding: 16px 20px; border-radius: 999px; background: color-mix(in srgb, var(--teal) 16%, var(--card)); color: var(--ink); }
.nl-ok svg { width: 20px; height: 20px; fill: none; stroke: var(--teal); stroke-width: 2.6; }
.nl-ok[hidden] { display: none; }
.nl-form.err .nl-row { animation: shake .4s; border-color: var(--coral); }
@keyframes shake { 25% { transform: translateX(-6px); } 75% { transform: translateX(6px); } }
.nl-form.done .nl-row, .nl-form.done .nl-note { display: none; }
.nl-form.on-color .nl-row, .nl-form.hero-form .nl-row { background: #fff; border-color: transparent; box-shadow: 0 24px 50px -24px rgba(20,8,60,.55); }
.nl-form.on-color input, .nl-form.hero-form input { color: #140F2E; } .nl-form.on-color input::placeholder, .nl-form.hero-form input::placeholder { color: #6b6585; }
.nl-form.on-color button, .nl-form.hero-form button { background: #140F2E; color: #fff; }
[data-theme="dark"] .nl-form.hero-form button, [data-theme="dark"] .nl-form.on-color button { background: var(--grad); }
.nl-form.on-color .nl-note, .nl-form.hero-form .nl-note { color: rgba(255,255,255,.78); }
.nl-form.on-color .nl-ok, .nl-form.hero-form .nl-ok { background: #fff; color: #140F2E; }
.nl-form.on-dark .nl-row, .nl-form.pro-form .nl-row { background: rgba(255,255,255,.06); border-color: var(--inv-rule); box-shadow: none; }
.nl-form.on-dark input, .nl-form.pro-form input { color: var(--inv-ink); } .nl-form.on-dark input::placeholder, .nl-form.pro-form input::placeholder { color: var(--inv-muted); }
.nl-form.on-dark button, .nl-form.pro-form button { background: var(--grad); color: #fff; } .nl-form.on-dark .nl-note, .nl-form.pro-form .nl-note { color: var(--inv-muted); }

/* ---------------------------------------------------------------- hero */
.hero { padding-top: 22px; }
.hero-panel { position: relative; display: grid; grid-template-columns: 1.08fr .92fr; min-height: min(720px, calc(100svh - 190px)); border-radius: var(--r-lg); overflow: hidden; isolation: isolate; background: #3A1CB8; color: #fff; box-shadow: var(--shadow); }
.mesh { position: absolute; inset: 0; width: 100%; height: 100%; z-index: -2; }
.hero-grain { position: absolute; inset: 0; z-index: -1; background: radial-gradient(120% 90% at 0% 100%, rgba(20,15,46,.35), transparent 55%); pointer-events: none; }
[data-theme="dark"] .hero-panel { background: #08070D; box-shadow: 0 0 0 1px rgba(255,255,255,.07), var(--shadow); }
[data-theme="dark"] .hero-grain { background: radial-gradient(90% 70% at 75% 45%, transparent, rgba(6,6,9,.55) 80%), linear-gradient(rgba(255,255,255,.035) 1px, transparent 1px) 0 0 / 56px 56px, linear-gradient(90deg, rgba(255,255,255,.035) 1px, transparent 1px) 0 0 / 56px 56px; }
.hero-copy { display: flex; flex-direction: column; justify-content: center; gap: 26px; padding: 64px 0 64px 64px; position: relative; z-index: 2; }
.hero h1 { font-size: clamp(54px, 6.5vw, 110px); line-height: .9; letter-spacing: -.05em; font-weight: 800; font-variation-settings: "opsz" 96; text-wrap: balance; }
.hero h1 em { color: #FFE6A8; padding-right: .04em; }
[data-theme="dark"] .hero h1 em { background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; }
.ln { display: block; overflow: hidden; padding-bottom: .06em; } .ln > span { display: inline-block; }
.js .ln > span { transform: translateY(105%); animation: rise 1.1s var(--ease) forwards; } .js .ln:nth-child(2) > span { animation-delay: .12s; }
@keyframes rise { to { transform: none; } }
.hero-sub { font-size: clamp(18px, 1.45vw, 21px); line-height: 1.45; max-width: 540px; color: rgba(255,255,255,.88); }
.hero-sub strong { color: #fff; font-weight: 650; }
.hero-proof { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; gap: 8px; }
.hero-proof li { font: 550 12.5px/1 var(--sans); padding: 8px 12px; border-radius: 999px; background: rgba(255,255,255,.12); border: 1px solid rgba(255,255,255,.22); color: rgba(255,255,255,.92); }
.hero-art { position: relative; min-height: 480px; }
#m3d { position: absolute; inset: -6% -4% 0 -10%; width: 114%; height: 106%; }
.m-still { position: absolute; left: 50%; top: 46%; width: min(78%, 520px); transform: translate(-50%, -50%); display: none; filter: drop-shadow(0 40px 60px rgba(20,8,60,.45)); }
.no-gl .m-still { display: block; } .no-gl #m3d { display: none; }
.issue { position: absolute; right: 34px; bottom: 34px; width: 330px; padding: 18px 18px 14px; border-radius: 22px; background: rgba(255,255,255,.16); border: 1px solid rgba(255,255,255,.38); backdrop-filter: blur(22px) saturate(1.5); -webkit-backdrop-filter: blur(22px) saturate(1.5); box-shadow: 0 30px 60px -30px rgba(20,8,60,.6); transform: rotate(-2.5deg); animation: float 7s ease-in-out infinite; }
[data-theme="dark"] .issue { background: rgba(18,18,26,.62); border-color: rgba(255,255,255,.12); }
@keyframes float { 50% { transform: rotate(-1.5deg) translateY(-10px); } }
.issue-h { display: flex; justify-content: space-between; font: 650 11px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; opacity: .9; margin-bottom: 12px; }
.issue ol { list-style: none; margin: 0; padding: 0; display: grid; gap: 9px; }
.issue li { display: grid; grid-template-columns: 10px 1fr; gap: 10px; align-items: baseline; font-size: 14px; line-height: 1.32; font-weight: 560; }
.issue li i { width: 8px; height: 8px; border-radius: 2px; transform: rotate(45deg) translateY(-1px); box-shadow: 0 0 0 2px rgba(255,255,255,.5); }
.issue-f { display: flex; justify-content: space-between; margin-top: 13px; padding-top: 10px; border-top: 1px solid rgba(255,255,255,.25); font: 550 11.5px/1 var(--mono); opacity: .85; }

/* ---------------------------------------------------------------- front page */
.front { display: grid; grid-template-columns: minmax(0, 1fr) 400px; gap: 56px; padding-top: 76px; padding-bottom: 40px; }
.lead-img { position: relative; display: block; border-radius: var(--r); overflow: hidden; aspect-ratio: 16 / 9.4; background: var(--bg2); }
.lead-img img { width: 100%; height: 100%; object-fit: cover; transition: transform 1.2s var(--ease); }
.lead:hover .lead-img img { transform: scale(1.03); }
.lead-flag { position: absolute; right: 18px; bottom: 18px; font: 700 11px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: #140F2E; background: #fff; padding: 9px 12px; border-radius: 999px; }
.lead-body { display: grid; gap: 16px; padding-top: 26px; justify-items: start; }
.lead h2 { font-size: clamp(34px, 3.7vw, 58px); line-height: 1; letter-spacing: -.045em; text-wrap: balance; }
.lead h2 a { background: linear-gradient(currentColor, currentColor) 0 100% / 0 2px no-repeat; transition: background-size .5s var(--ease); }
.lead h2 a:hover { background-size: 100% 2px; }
.lead .dek { font-size: 19px; max-width: 760px; }
.byline { display: flex; align-items: center; flex-wrap: wrap; gap: 12px; font-size: 14px; font-weight: 600; }
.av { display: inline-grid; place-items: center; width: 34px; height: 34px; border-radius: 50%; background: var(--ink); color: var(--bg); }
.av .mk { width: 15px; height: 16px; } .av.big { width: 56px; height: 56px; flex: none; } .av.big .mk { width: 24px; height: 25px; }
.lead-fyc { display: grid; grid-template-columns: auto 1fr; gap: 16px; align-items: start; margin-top: 4px; padding: 16px 18px; border-radius: 16px; background: var(--chip); border-left: 3px solid var(--magenta); max-width: 760px; }
.lead-fyc span { font: 700 10.5px/1.4 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--magenta); padding-top: 3px; }
.lead-fyc p { font: 400 18px/1.45 var(--serif); }
.latest { border-left: 1px solid var(--rule); padding-left: 40px; }
.latest ol { list-style: none; margin: 0; padding: 0; counter-reset: l; }
.latest li { counter-increment: l; border-top: 1px solid var(--rule); }
.latest li a { display: grid; grid-template-columns: 34px 1fr; column-gap: 6px; row-gap: 7px; padding: 17px 0; }
.latest li a::before { content: counter(l, decimal-leading-zero); grid-row: span 3; font: 600 12px/1.6 var(--mono); color: var(--muted); }
.latest .k { --c: var(--violet); font: 700 10.5px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; color: var(--c); }
:root[data-theme="light"] .latest .k.t-playbook { color: #B57A00; }
.latest b { font: 650 17px/1.28 var(--sans); letter-spacing: -.012em; transition: color .2s; }
.latest a:hover b { color: var(--magenta); }

/* ---------------------------------------------------------------- for your clients */
.fyc-sec { margin-top: 70px; padding: 96px 0 104px; background: var(--inv); color: var(--inv-ink); position: relative; overflow: hidden; }
.fyc-sec::before { content: ""; position: absolute; width: 900px; height: 900px; right: -300px; top: -420px; background: radial-gradient(closest-side, rgba(255,61,154,.35), transparent); pointer-events: none; }
.fyc-sec .sec-head > p, .fyc-sec .kicker { color: var(--inv-muted); }
.fyc-row { display: grid; grid-auto-flow: column; grid-auto-columns: minmax(330px, 1fr); gap: 18px; overflow-x: auto; scroll-snap-type: x mandatory; padding-bottom: 12px; scrollbar-width: thin; }
.fyc { scroll-snap-align: start; display: flex; flex-direction: column; gap: 18px; padding: 24px; border-radius: var(--r); background: rgba(255,255,255,.05); border: 1px solid var(--inv-rule); transition: transform .35s var(--ease), border-color .35s; min-height: 330px; }
.fyc:hover { transform: translateY(-4px); border-color: rgba(255,255,255,.3); }
.fyc .tag { color: var(--inv-ink); }
.fyc-top { display: flex; justify-content: space-between; align-items: center; gap: 10px; }
.fyc-row .fyc-lab { display: none; }
.fyc-lab { font: 700 10.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--saffron); }
.fyc-note { font: 400 22px/1.36 var(--serif); flex: 1; letter-spacing: .002em; }
.fyc-note::before { content: "“"; display: block; font: italic 400 64px/0.6 var(--serif); color: var(--magenta); margin-bottom: 10px; }
.fyc-foot { display: flex; align-items: flex-end; justify-content: space-between; gap: 16px; padding-top: 16px; border-top: 1px solid var(--inv-rule); }
.fyc-foot a { font-size: 13.5px; font-weight: 600; color: var(--inv-muted); line-height: 1.35; } .fyc-foot a:hover { color: var(--inv-ink); }
.copy { flex: none; display: inline-flex; align-items: center; gap: 7px; height: 36px; padding: 0 13px; border-radius: 999px; border: 1px solid currentColor; background: transparent; font: 650 12.5px/1 var(--sans); transition: background .2s, color .2s; }
.copy svg { width: 15px; height: 15px; fill: none; stroke: currentColor; stroke-width: 2; }
.copy:hover { background: var(--inv-ink); color: var(--inv); }
.copy.ok { background: var(--teal); border-color: var(--teal); color: #fff; }

/* ---------------------------------------------------------------- playbook */
.playbook { padding-top: 110px; }
.pb-main { position: relative; display: grid; grid-template-columns: 1fr 1fr; gap: 48px; padding: 52px; border-radius: var(--r-lg); background: #FFB627; color: #140F2E; overflow: hidden; isolation: isolate; }
.pb-main::after { content: ""; position: absolute; right: -120px; top: -160px; width: 520px; height: 520px; border-radius: 50%; background: radial-gradient(closest-side, rgba(255,91,58,.55), transparent); z-index: -1; }
[data-theme="dark"] .pb-main { background: linear-gradient(140deg, #F2C46D, #E79A3B); }
.pb-copy { display: flex; flex-direction: column; gap: 18px; align-items: flex-start; }
.pb-copy .tag { color: #140F2E; background: rgba(20,15,46,.08); border-color: rgba(20,15,46,.25); } .pb-copy .tag i { background: #140F2E; }
.pb-copy h3 { font-size: clamp(36px, 3.9vw, 60px); letter-spacing: -.045em; text-wrap: balance; }
.pb-copy .dek { color: rgba(20,15,46,.78); font-size: 18px; }
.pb-meta { display: flex; flex-wrap: wrap; gap: 8px; } .pb-meta span { font: 600 12px/1 var(--mono); padding: 9px 12px; border-radius: 999px; border: 1.5px solid rgba(20,15,46,.25); }
.pb-copy { justify-content: center; } .pb-copy .btn { background: #140F2E; color: #FFF7EE; margin-top: 10px; }
.pb-steps { list-style: none; margin: 0; padding: 10px; border-radius: var(--r); background: #FFFDF8; box-shadow: 0 30px 50px -30px rgba(120,60,0,.55); align-self: start; }
.pb-steps li { display: grid; grid-template-columns: 52px 1fr; gap: 6px; padding: 18px 16px; border-bottom: 1px solid rgba(20,15,46,.09); }
.pb-steps li:last-child { border: 0; }
.pb-steps b { font: 700 15px/1.4 var(--mono); color: #FF5B3A; }
.pb-steps span { font-size: 14.5px; line-height: 1.45; color: #4d4767; } .pb-steps strong { display: block; color: #140F2E; font: 680 17px/1.3 var(--sans); margin-bottom: 3px; }
.pb-fade { opacity: .55; }
.pb-more { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; margin-top: 18px; }
.pb-cta { display: flex; flex-direction: column; justify-content: center; gap: 14px; padding: 30px 34px; border-radius: var(--r); border: 1.5px dashed color-mix(in srgb, var(--saffron) 70%, transparent); background: color-mix(in srgb, var(--saffron) 10%, transparent); transition: background .3s; }
.pb-cta:hover { background: color-mix(in srgb, var(--saffron) 18%, transparent); }
.pb-cta b { font: 720 26px/1.12 var(--disp); letter-spacing: -.03em; max-width: 440px; }
.pb-cta-go { display: inline-flex; align-items: center; gap: 8px; font-weight: 650; font-size: 14.5px; } .pb-cta-go svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 2; }

/* ---------------------------------------------------------------- cards */
.card { position: relative; display: flex; flex-direction: column; border-radius: var(--r); background: var(--card); border: 1px solid var(--rule); overflow: hidden; transition: transform .45s var(--ease), box-shadow .45s var(--ease), border-color .3s; }
.card:hover { transform: translateY(-5px); box-shadow: var(--shadow); border-color: var(--rule2); }
.card-img { aspect-ratio: 16 / 10; overflow: hidden; background: var(--bg2); } .card-img img { width: 100%; height: 100%; object-fit: cover; transition: transform 1s var(--ease); }
.card:hover .card-img img { transform: scale(1.045); }
.card-body { display: flex; flex-direction: column; gap: 12px; align-items: flex-start; padding: 22px 22px 24px; flex: 1; }
.card h3 { font-size: 23px; line-height: 1.12; letter-spacing: -.03em; text-wrap: balance; }
.card .dek { font-size: 15px; } .card .meta { margin-top: auto; padding-top: 4px; }
.card.h { flex-direction: row; } .card.h .card-img { width: 38%; flex: none; aspect-ratio: auto; } .card.h .card-img img { object-position: 6% 50%; } .card.h h3 { font-size: 21px; }
.card.feat { display: grid; grid-template-columns: 1.25fr 1fr; } .card.feat .card-img { aspect-ratio: auto; min-height: 420px; } .card.feat .card-body { padding: 40px; justify-content: center; gap: 18px; } .card.feat h3 { font-size: clamp(30px, 3vw, 46px); } .card.feat .dek { font-size: 18px; }
.grid3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }

/* ---------------------------------------------------------------- offers */
.offers { padding-top: 110px; }
.of-grid { display: grid; grid-template-columns: 1.15fr 1fr .85fr; gap: 20px; }
.of { position: relative; display: flex; flex-direction: column; gap: 16px; align-items: flex-start; padding: 32px; border-radius: var(--r-lg); overflow: hidden; transition: transform .45s var(--ease); }
.of:hover { transform: translateY(-5px); }
.of h3 { font-size: clamp(28px, 2.5vw, 38px); letter-spacing: -.04em; text-wrap: balance; }
.of-teardown { background: linear-gradient(150deg, #FF3D9A, #FF5B3A); color: #fff; }
.of-teardown .tag, .of-stack .tag { color: inherit; background: rgba(255,255,255,.14); border-color: rgba(255,255,255,.4); } .of-teardown .tag i { background: #fff; }
.of-teardown .dek, .of-teardown .meta { color: rgba(255,255,255,.85); }
.of-moves { margin: 4px 0 0; padding: 0; list-style: none; counter-reset: m; display: grid; gap: 0; width: 100%; }
.of-moves li { counter-increment: m; display: flex; gap: 14px; padding: 11px 0; border-top: 1px solid rgba(255,255,255,.28); font-weight: 600; font-size: 15px; }
.of-moves li::before { content: counter(m, decimal-leading-zero); font: 600 12.5px/1.6 var(--mono); opacity: .75; }
.of-stack { background: var(--card); border: 1px solid var(--rule); }
.of-stack .tag { color: var(--ink); background: color-mix(in srgb, var(--blue) 12%, transparent); border-color: color-mix(in srgb, var(--blue) 34%, transparent); }
.verdict { width: 100%; padding: 16px 18px; border-radius: 16px; background: color-mix(in srgb, var(--blue) 10%, transparent); border: 1px solid color-mix(in srgb, var(--blue) 26%, transparent); }
.verdict span { font: 700 10.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--blue); } .verdict p { margin-top: 8px; font: 400 19px/1.38 var(--serif); }
.verdict.big { margin: 34px 0; } .verdict.big p { font-size: 24px; }
.disc-badge { font-size: 12.5px; line-height: 1.45; color: var(--muted); padding-left: 12px; border-left: 2px solid var(--saffron); }
.sponsor { display: flex; flex-direction: column; gap: 12px; padding: 28px; border-radius: var(--r-lg); border: 1.5px dashed var(--rule2); background: repeating-linear-gradient(135deg, transparent 0 14px, var(--chip) 14px 15px); color: var(--muted); font-size: 14.5px; }
.sp-lab { font: 700 10.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--ink); }
.sp-title { font: 700 22px/1.15 var(--disp); color: var(--ink); letter-spacing: -.03em; }
.sp-disc { font-size: 12.5px; margin-top: auto; padding-top: 12px; border-top: 1px solid var(--rule); }

/* ---------------------------------------------------------------- video */
.video-sec { margin-top: 110px; padding: 96px 0 104px; background: #09080F; color: #F3F0EA; position: relative; overflow: hidden; }
.video-sec::before { content: ""; position: absolute; left: -200px; bottom: -380px; width: 900px; height: 700px; background: radial-gradient(closest-side, rgba(106,76,255,.4), transparent); }
.video-sec .kicker, .video-sec .sec-head > p { color: rgba(243,240,234,.6); } .video-sec .sec-head .more { border-color: rgba(255,255,255,.25); }
.vid-grid { position: relative; display: grid; grid-template-columns: 1.6fr 1fr 1fr; grid-template-rows: auto auto; gap: 20px; }
.vid { position: relative; display: flex; flex-direction: column; gap: 14px; }
.vid-big { grid-row: span 2; }
.vid-thumb { position: relative; border-radius: 20px; overflow: hidden; aspect-ratio: 16 / 10; background: #15131f; }
.vid-big .vid-thumb { aspect-ratio: auto; flex: 1; min-height: 360px; }
.vid-thumb img { width: 100%; height: 100%; object-fit: cover; object-position: 0% 50%; transition: transform 1s var(--ease); } .vid:hover .vid-thumb img { transform: scale(1.04); }
.vid-play { position: absolute; left: 50%; top: 50%; translate: -50% -50%; width: 64px; height: 64px; border-radius: 50%; display: grid; place-items: center; background: rgba(255,255,255,.18); border: 1px solid rgba(255,255,255,.45); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); transition: transform .35s var(--ease); }
.vid-play svg { width: 24px; height: 24px; fill: #fff; margin-left: 3px; } .vid:hover .vid-play { transform: scale(1.1); }
.vid-play.big { width: 92px; height: 92px; } .vid-play.big svg { width: 34px; height: 34px; }
.vid-soon { position: absolute; left: 14px; top: 14px; font: 700 10.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; background: #fff; color: #140F2E; padding: 8px 10px; border-radius: 999px; }
.vid-len { position: absolute; right: 14px; bottom: 14px; font: 600 12px/1 var(--mono); background: rgba(0,0,0,.55); color: #fff; padding: 6px 9px; border-radius: 8px; }
.vid-cta { position: relative; display: flex; flex-direction: column; justify-content: space-between; gap: 18px; padding: 26px; border-radius: 20px; border: 1px solid rgba(255,255,255,.14); background: linear-gradient(160deg, rgba(106,76,255,.22), rgba(255,61,154,.12)); transition: border-color .3s, transform .4s var(--ease); }
.vid-cta:hover { border-color: rgba(255,255,255,.35); transform: translateY(-4px); }
.vid-cta b { font: 700 24px/1.12 var(--disp); letter-spacing: -.03em; }
.vid-cta > span:last-child { display: inline-flex; align-items: center; gap: 8px; font-size: 14px; color: rgba(243,240,234,.7); } .vid-cta svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 2; }
.vid-kind { font: 700 10.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: #F2C46D; }
.vid h3 { font-size: 20px; line-height: 1.2; margin-top: 8px; letter-spacing: -.025em; } .vid-big h3 { font-size: 30px; }
.vid .meta { color: rgba(243,240,234,.55); margin-top: 8px; }

/* ---------------------------------------------------------------- the take */
.take { padding-top: 120px; padding-bottom: 20px; }
.take-lab { display: flex; align-items: center; gap: 12px; } .take-lab > span { font: 600 11.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.take h2 { margin: 26px 0 40px; font-family: var(--disp); font-size: clamp(54px, 8vw, 132px); line-height: .9; letter-spacing: -.055em; font-weight: 800; text-wrap: balance; }
.take h2 em { background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; padding-right: .06em; }
.take-cols { display: grid; grid-template-columns: 1.4fr 1fr; gap: 64px; padding-top: 30px; border-top: 2px solid var(--ink); }
.take-cols > p { font: 400 25px/1.42 var(--serif); }
.take-cols > p::first-letter { float: left; font: 800 84px/.8 var(--disp); margin: 6px 12px 0 0; color: var(--magenta); }
.take-side { display: flex; flex-direction: column; gap: 22px; align-items: flex-start; } .take-side .dek { font-size: 18px; }

/* ---------------------------------------------------------------- paths */
.paths { padding-top: 120px; }
.path-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.path { position: relative; display: flex; flex-direction: column; gap: 16px; min-height: 420px; padding: 34px; border-radius: var(--r-lg); color: #fff; overflow: hidden; isolation: isolate; transition: transform .45s var(--ease); }
.path::after { content: ""; position: absolute; inset: auto -30% -50% auto; width: 420px; height: 420px; border-radius: 50%; background: radial-gradient(closest-side, rgba(255,255,255,.35), transparent); z-index: -1; transition: transform .6s var(--ease); }
.path:hover { transform: translateY(-6px); } .path:hover::after { transform: scale(1.2); }
.p-agencies { background: linear-gradient(160deg, #6A4CFF, #3A1CB8); } .p-consultants { background: linear-gradient(160deg, #FF5B3A, #FF3D9A); } .p-start { background: linear-gradient(160deg, #FFB627, #FF8A3D); color: #140F2E; }
.path-n { font: 600 13px/1 var(--mono); opacity: .8; }
.path h3 { font-size: clamp(36px, 3.4vw, 52px); letter-spacing: -.045em; margin-top: auto; }
.path p { font-size: 16.5px; opacity: .9; max-width: 340px; }
.path-series { display: flex; flex-wrap: wrap; gap: 6px; } .path-series i { font: 600 11px/1 var(--mono); font-style: normal; padding: 7px 9px; border-radius: 999px; background: rgba(255,255,255,.16); border: 1px solid rgba(255,255,255,.35); }
.p-start .path-series i { background: rgba(20,15,46,.08); border-color: rgba(20,15,46,.25); }
.path-go { position: absolute; right: 26px; top: 26px; width: 52px; height: 52px; border-radius: 50%; display: grid; place-items: center; background: rgba(255,255,255,.18); border: 1px solid rgba(255,255,255,.4); transition: transform .35s var(--ease), background .35s; }
.path-go svg { width: 20px; height: 20px; fill: none; stroke: currentColor; stroke-width: 2; transform: rotate(-45deg); } .path:hover .path-go { transform: rotate(45deg); background: rgba(255,255,255,.3); }

/* ---------------------------------------------------------------- research */
.research { padding-top: 120px; }
.res-in { display: grid; grid-template-columns: .9fr 1.6fr; gap: 48px; padding: 52px; border-radius: var(--r-lg); background: var(--card); border: 1px solid var(--rule); position: relative; overflow: hidden; }
.res-in::before { content: ""; position: absolute; inset: 0; background: radial-gradient(60% 80% at 100% 0%, color-mix(in srgb, var(--violet) 16%, transparent), transparent 70%); pointer-events: none; }
.res-copy { position: relative; display: flex; flex-direction: column; gap: 18px; align-items: flex-start; } .res-copy h2 { font-size: clamp(36px, 3.6vw, 56px); } .res-copy p { color: var(--muted); font-size: 16.5px; }
.figs { position: relative; display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; }
.fig { margin: 0; padding: 4px 26px; border-left: 1px solid var(--rule); display: flex; flex-direction: column; gap: 14px; }
.fig b { font: 800 clamp(48px, 4.8vw, 78px)/0.95 var(--disp); letter-spacing: -.05em; background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; }
.fig figcaption { font-size: 15px; line-height: 1.45; color: var(--ink2); display: flex; flex-direction: column; gap: 12px; }
.fig a { font: 500 12px/1.4 var(--mono); color: var(--muted); border-bottom: 1px solid var(--rule2); align-self: flex-start; } .fig a:hover { color: var(--ink); }
.research.flat { padding-top: 40px; } .research.flat .figs { padding: 30px 0; }
.todo-note { margin-top: 18px; font-size: 14px; color: var(--muted); padding: 14px 16px; border-radius: 14px; border: 1.5px dashed var(--rule2); }

.more-sec { padding-top: 120px; }

/* ---------------------------------------------------------------- newsletter band + phone */
.band { padding: 120px 36px 0; }
.band-in { max-width: 1288px; position: relative; display: grid; grid-template-columns: 1.2fr .8fr; gap: 40px; align-items: center; padding: 64px; border-radius: var(--r-lg); overflow: hidden; isolation: isolate; color: #fff; background: #3A1CB8; }
.band-in .mesh { border-radius: inherit; }
[data-theme="dark"] .band-in { background: #0B0A12; box-shadow: 0 0 0 1px rgba(255,255,255,.07); }
.band-copy { display: flex; flex-direction: column; gap: 22px; align-items: flex-start; }
.band-copy .kicker { color: rgba(255,255,255,.8); }
.band h2 { font-size: clamp(42px, 5vw, 78px); letter-spacing: -.05em; line-height: .95; } .band h2 em { color: #FFE6A8; }
.band-list { list-style: none; margin: 0; padding: 0; display: grid; gap: 10px; font-size: 16.5px; }
.band-list li { display: flex; gap: 10px; align-items: center; } .band-list svg { width: 20px; height: 20px; fill: none; stroke: #FFE6A8; stroke-width: 2.4; flex: none; }
.phone { justify-self: center; width: 300px; height: 590px; padding: 11px; border-radius: 48px; background: #0d0b16; box-shadow: 0 0 0 1.5px rgba(255,255,255,.18) inset, 0 50px 80px -30px rgba(10,4,40,.7); transform: rotate(4deg); animation: float2 8s ease-in-out infinite; }
@keyframes float2 { 50% { transform: rotate(3deg) translateY(-12px); } }
.phone-in { height: 100%; border-radius: 38px; background: #FFF7EE; color: #140F2E; padding: 16px 18px; overflow: hidden; display: flex; flex-direction: column; gap: 12px; }
.ph-bar { display: flex; justify-content: space-between; font: 600 11px/1 var(--mono); color: #666; padding: 2px 6px 4px; }
.ph-head { display: flex; gap: 10px; align-items: center; padding-bottom: 10px; border-bottom: 1px solid rgba(20,15,46,.1); }
.ph-head .mk { width: 26px; height: 27px; padding: 6px; box-sizing: content-box; border-radius: 10px; background: #140F2E; color: #fff; }
.ph-head b { display: block; font: 750 15px/1.1 var(--disp); letter-spacing: -.02em; } .ph-head span { font: 500 10.5px/1.3 var(--mono); color: #6b6585; }
.ph-hi { font: 400 15px/1.35 var(--serif); }
.ph-list { list-style: none; margin: 0; padding: 0; display: grid; gap: 9px; }
.ph-list li { display: grid; gap: 5px; padding: 11px 12px; border-radius: 14px; background: #fff; box-shadow: 0 6px 16px -10px rgba(20,15,46,.35); }
.ph-k { justify-self: start; font: 700 9px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; color: #fff; padding: 5px 7px; border-radius: 6px; }
.ph-k.d-playbook { color: #140F2E; }
.ph-list b { font: 650 12.5px/1.25 var(--sans); } .ph-fyc { font: 600 10px/1 var(--mono); color: #FF3D9A; }
.ph-play { margin-top: auto; padding: 12px; border-radius: 14px; background: #FFB627; } .ph-play span { font: 700 9px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; } .ph-play b { display: block; margin-top: 5px; font: 750 14px/1.2 var(--disp); }

/* ---------------------------------------------------------------- pro */
.pro { padding-top: 120px; }
.pro-in { position: relative; display: grid; grid-template-columns: 1.15fr .85fr; gap: 20px 56px; padding: 56px; border-radius: var(--r-lg); background: var(--inv); color: var(--inv-ink); overflow: hidden; isolation: isolate; }
.pro-in::before { content: ""; position: absolute; inset: -1px; border-radius: inherit; padding: 1.5px; background: conic-gradient(from var(--ang, 0deg), #6A4CFF, #FF3D9A, #FFB627, #6A4CFF); -webkit-mask: linear-gradient(#000 0 0) content-box, linear-gradient(#000 0 0); -webkit-mask-composite: xor; mask-composite: exclude; animation: spin 8s linear infinite; z-index: -1; }
@property --ang { syntax: "<angle>"; inherits: false; initial-value: 0deg; }
@keyframes spin { to { --ang: 360deg; } }
.pro-copy { display: flex; flex-direction: column; gap: 18px; } .pro-copy .kicker { color: var(--saffron); }
.pro h2 { font-size: clamp(42px, 4.6vw, 72px); letter-spacing: -.05em; } .pro h2 em { background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; padding-right: .08em; }
.pro-copy p { color: var(--inv-muted); font-size: 17px; max-width: 560px; } .pro-price { font: 600 13px/1 var(--mono) !important; color: var(--inv-ink) !important; }
.pro-list { list-style: none; margin: 0; padding: 0; display: grid; gap: 4px; align-self: center; }
.pro-list li { display: flex; gap: 12px; align-items: center; padding: 13px 0; border-bottom: 1px solid var(--inv-rule); font-weight: 600; } .pro-list svg { width: 20px; height: 20px; fill: none; stroke: var(--saffron); stroke-width: 2.4; }
.pro-form { grid-column: 1 / -1; max-width: 560px; }

/* ---------------------------------------------------------------- footer */
.foot { margin-top: 120px; background: var(--inv); color: var(--inv-ink); padding: 80px 0 30px; overflow: hidden; }
.foot-top { display: grid; grid-template-columns: 1fr 1.6fr; gap: 64px; }
.foot-brand .mk { width: 46px; height: 48px; } .foot-promise { margin: 22px 0 24px; font: 400 26px/1.3 var(--serif); max-width: 440px; }
.foot-cols { display: grid; grid-template-columns: repeat(4, 1fr); gap: 28px; }
.foot-cols h4 { font: 700 11px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--inv-muted); margin-bottom: 16px; }
.foot-cols a { display: block; padding: 6px 0; font-size: 14.5px; color: var(--inv-ink); opacity: .86; } .foot-cols a:hover { opacity: 1; color: var(--saffron); }
.foot-word { margin: 70px 0 10px; font: 800 clamp(80px, 15.5vw, 250px)/.8 var(--disp); letter-spacing: -.06em; white-space: nowrap; background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; }
.foot-base { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 14px; padding-top: 22px; border-top: 1px solid var(--inv-rule); font: 500 12.5px/1.4 var(--mono); color: var(--inv-muted); }
.theme-txt { background: none; border: 0; padding: 0; text-decoration: underline; color: var(--inv-ink); font: inherit; }
.toast { visibility: hidden; position: fixed; left: 50%; bottom: 26px; transform: translate(-50%, 140%); z-index: 90; padding: 13px 18px; border-radius: 999px; background: var(--ink); color: var(--bg); font-weight: 600; font-size: 14px; transition: transform .45s var(--ease); box-shadow: var(--shadow); }
.toast.on { visibility: visible; transform: translate(-50%, 0); }

/* ---------------------------------------------------------------- article */
.art-head { max-width: 1080px; padding-top: 70px; text-align: center; display: flex; flex-direction: column; align-items: center; gap: 24px; }
.art-kick { display: flex; flex-wrap: wrap; justify-content: center; gap: 8px; }
.topic { font: 600 11px/1 var(--mono); letter-spacing: .1em; text-transform: uppercase; padding: 8px 11px; border-radius: 999px; background: var(--chip); color: var(--muted); }
.topic.op { background: var(--ink); color: var(--bg); }
.art-head h1 { font-size: clamp(42px, 5.8vw, 88px); line-height: .96; letter-spacing: -.05em; font-weight: 800; text-wrap: balance; }
.art-dek { font-size: clamp(19px, 1.7vw, 24px); line-height: 1.45; color: var(--muted); max-width: 820px; text-wrap: pretty; }
.art-by { display: flex; align-items: center; gap: 14px; text-align: left; padding: 12px 12px 12px 14px; border-radius: 999px; border: 1px solid var(--rule); }
.art-by b { display: block; font-size: 14.5px; } .art-by .av { width: 42px; height: 42px; }
.share { display: flex; gap: 6px; padding-left: 12px; margin-left: 4px; border-left: 1px solid var(--rule); }
.art-cover { margin-top: 48px; margin-bottom: 0; }
.art-cover img { height: auto; width: 100%; aspect-ratio: 16 / 7.5; object-fit: cover; border-radius: var(--r-lg); }
.art-cover figcaption { font: 500 11.5px/1 var(--mono); color: var(--muted); margin-top: 12px; text-align: right; }
.art-grid { display: grid; grid-template-columns: 220px minmax(0, 720px) 300px; justify-content: space-between; gap: 48px; padding-top: 56px; }
.rail-in { position: sticky; top: 170px; display: grid; gap: 18px; }
.rail-lab { font: 700 10.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.art-rail ol { list-style: none; margin: 0; padding: 0; border-left: 2px solid var(--rule); }
.art-rail li a { display: block; padding: 7px 0 7px 14px; margin-left: -2px; border-left: 2px solid transparent; font-size: 14px; color: var(--muted); transition: color .2s, border-color .2s; }
.art-rail li a:hover, .art-rail li a.on { color: var(--ink); border-color: var(--magenta); }
.rail-nl { padding: 18px; border-radius: 18px; background: var(--chip); display: grid; gap: 8px; justify-items: start; } .rail-nl b { font: 750 17px/1.1 var(--disp); } .rail-nl p { font-size: 13px; color: var(--muted); }
.art-side { position: relative; } .art-side .sponsor { position: sticky; top: 170px; }
.prose { font-size: 19px; line-height: 1.72; color: var(--ink2); min-width: 0; }
.prose .body > p:first-child::first-letter { float: left; font: 800 88px/.78 var(--disp); margin: 8px 14px 0 0; color: var(--ink); }
.prose p + p { margin-top: 1.1em; }
.prose h2 { margin: 1.9em 0 .6em; font-size: 34px; color: var(--ink); letter-spacing: -.035em; scroll-margin-top: 170px; }
.prose h3 { font-size: 22px; color: var(--ink); }
.prose a { color: var(--ink); text-decoration: underline; text-decoration-color: var(--magenta); text-decoration-thickness: 2px; text-underline-offset: 3px; }
.prose strong { color: var(--ink); font-weight: 650; }
.prose ul, .prose ol { padding-left: 1.2em; margin: 1em 0; } .prose li { margin: .45em 0; } .prose li::marker { color: var(--magenta); font-weight: 700; }
.pull { margin: 1.8em -40px; padding: 8px 0 8px 36px; border-left: 4px solid; border-image: var(--grad) 1; }
.pull p { font: italic 400 clamp(32px, 3vw, 44px)/1.14 var(--serif); color: var(--ink); letter-spacing: -.01em; }
.pull cite { display: block; margin-top: 14px; font: 600 12px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; font-style: normal; color: var(--muted); }
.takeaways { position: relative; margin-bottom: 44px; padding: 28px 30px; border-radius: 22px; background: var(--card); }
.takeaways::before { content: ""; position: absolute; inset: 0; border-radius: inherit; padding: 2px; background: var(--grad); -webkit-mask: linear-gradient(#000 0 0) content-box, linear-gradient(#000 0 0); -webkit-mask-composite: xor; mask-composite: exclude; pointer-events: none; }
.takeaways h2 { margin: 0 0 12px; font: 700 11.5px/1 var(--mono); letter-spacing: .14em; text-transform: uppercase; color: var(--magenta); }
.takeaways ul { margin: 0; padding: 0; list-style: none; } .takeaways li { position: relative; padding: 10px 0 10px 28px; border-top: 1px solid var(--rule); font-size: 17px; line-height: 1.5; color: var(--ink); }
.takeaways li:first-child { border: 0; } .takeaways li::before { content: ""; position: absolute; left: 4px; top: 19px; width: 9px; height: 9px; border-radius: 2px; transform: rotate(45deg); background: var(--grad); }
.steps { list-style: none; padding: 0 !important; margin: 1.2em 0 !important; display: grid; gap: 12px; }
.steps li { display: grid; grid-template-columns: 56px 1fr; gap: 8px; padding: 20px 22px; border-radius: 18px; background: var(--card); border: 1px solid var(--rule); margin: 0 !important; }
.steps b { font: 700 16px/1.5 var(--mono); color: var(--coral); } .steps h3 { font-size: 20px; margin-bottom: 4px; } .steps p { font-size: 16.5px; line-height: 1.55; }
.fyc-box { margin: 44px 0 0; padding: 30px; border-radius: 24px; background: var(--inv); color: var(--inv-ink); position: relative; overflow: hidden; }
.fyc-box::after { content: ""; position: absolute; right: -80px; top: -120px; width: 320px; height: 320px; background: radial-gradient(closest-side, rgba(255,61,154,.4), transparent); }
.fyc-box-h { display: flex; justify-content: space-between; align-items: center; margin-bottom: 14px; position: relative; z-index: 1; }
.fyc-box p { position: relative; font: 400 25px/1.38 var(--serif); color: var(--inv-ink); }
.fyc-hint { display: block; margin-top: 14px; font: 500 12px/1 var(--mono); color: var(--inv-muted); }
.todo { margin-top: 44px; } .todo h2, .sources h2 { margin-top: 0; font-size: 28px; }
.checks { list-style: none; padding: 0 !important; } .checks li { display: flex; gap: 12px; align-items: flex-start; padding: 12px 0; border-top: 1px solid var(--rule); margin: 0 !important; }
.checks svg { flex: none; width: 24px; height: 24px; padding: 3px; border-radius: 7px; background: var(--teal); fill: none; stroke: #fff; stroke-width: 2.6; margin-top: 3px; }
.sources { margin-top: 44px; padding-top: 30px; border-top: 2px solid var(--ink); }
.sources ol { padding-left: 1.3em; } .sources li { font-size: 16px; line-height: 1.45; margin: .8em 0; } .sources li span { display: block; font: 500 12.5px/1.4 var(--mono); color: var(--muted); margin-top: 3px; }
.src-note { font-size: 14px; color: var(--muted); margin-top: 16px; }
.author { display: flex; gap: 18px; align-items: flex-start; margin-top: 40px; padding: 24px; border-radius: 20px; background: var(--chip); font-size: 15px; line-height: 1.55; } .author b { font: 750 18px/1.2 var(--disp); color: var(--ink); } .author p { margin-top: 6px; color: var(--muted); }
.related { padding-top: 100px; }

/* ---------------------------------------------------------------- category, video, newsletter, standards */
.cat-head { padding-top: 22px; }
.cat-panel { position: relative; display: grid; grid-template-columns: 1fr auto; align-items: end; gap: 40px; min-height: 420px; padding: 56px; border-radius: var(--r-lg); overflow: hidden; isolation: isolate; color: #fff; background: #3A1CB8; }
[data-theme="dark"] .cat-panel { background: #0B0A12; box-shadow: 0 0 0 1px rgba(255,255,255,.07); }
.cat-copy { display: flex; flex-direction: column; gap: 20px; align-items: flex-start; max-width: 760px; }
.cat-copy h1 { font-size: clamp(54px, 7.5vw, 120px); letter-spacing: -.055em; line-height: .9; font-weight: 800; }
.cat-copy p { font-size: 19px; color: rgba(255,255,255,.88); max-width: 620px; }
.cat-count { text-align: right; } .cat-count b { display: block; font: 800 96px/.8 var(--disp); letter-spacing: -.05em; } .cat-count span { font: 600 12px/1 var(--mono); letter-spacing: .1em; text-transform: uppercase; opacity: .8; }
.cat-series { display: flex; gap: 8px; overflow-x: auto; padding: 22px 0 6px; } .cat-series .tag.on { background: var(--ink); color: var(--bg); } .cat-series .tag.on i { background: var(--bg); }
.cat-list { padding-top: 40px; } .cat-feat { margin-bottom: 22px; } .empty { color: var(--muted); }
.vp-hero { display: grid; grid-template-columns: 1.5fr 1fr; gap: 48px; padding-top: 40px; align-items: center; }
.player { position: relative; border-radius: var(--r-lg); overflow: hidden; aspect-ratio: 16 / 10; background: #000; box-shadow: var(--shadow); }
.player img { width: 100%; height: 100%; object-fit: cover; } .player-ui { position: absolute; inset: 0; }
.vp-info { display: flex; flex-direction: column; gap: 18px; align-items: flex-start; } .vp-info h1 { font-size: clamp(34px, 3.4vw, 52px); letter-spacing: -.045em; } .vp-meta { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; }
.eps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; }
.ep { display: grid; grid-template-columns: 220px 1fr; gap: 20px; align-items: center; padding: 14px; border-radius: 22px; background: var(--card); border: 1px solid var(--rule); scroll-margin-top: 170px; }
.ep-thumb { position: relative; border-radius: 14px; overflow: hidden; aspect-ratio: 16 / 10; } .ep-thumb img { width: 100%; height: 100%; object-fit: cover; }
.ep .vid-kind { color: var(--coral); } .ep h3 { font-size: 21px; margin: 8px 0 10px; letter-spacing: -.025em; } .ep a { display: inline-flex; gap: 6px; align-items: center; font-weight: 600; font-size: 14px; } .ep a svg { width: 15px; height: 15px; fill: none; stroke: currentColor; stroke-width: 2; }
.video-page .wrap + .wrap { margin-top: 80px; } .video-page .sec-head { margin-top: 90px; }
.shows { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; } .show { padding: 28px; border-radius: 22px; border: 1px solid var(--rule); } .show h3 { font-size: 26px; margin-bottom: 10px; } .show p { color: var(--muted); }
.nl-hero { padding-top: 22px; }
.nl-panel { position: relative; display: grid; grid-template-columns: 1.2fr .8fr; align-items: center; gap: 40px; min-height: 680px; padding: 64px; border-radius: var(--r-lg); overflow: hidden; isolation: isolate; color: #fff; background: #3A1CB8; }
[data-theme="dark"] .nl-panel { background: #0B0A12; box-shadow: 0 0 0 1px rgba(255,255,255,.07); }
.nl-copy { display: flex; flex-direction: column; gap: 26px; align-items: flex-start; } .nl-copy h1 { font-size: clamp(64px, 8.6vw, 140px); letter-spacing: -.055em; line-height: .88; font-weight: 800; } .nl-copy h1 em { color: #FFE6A8; }
.inside, .rhythm, .sample, .faq { padding-top: 110px; }
.inside-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.in-card { padding: 28px; border-radius: 22px; background: var(--card); border: 1px solid var(--rule); display: flex; flex-direction: column; gap: 12px; } .in-card b { font: 700 13px/1 var(--mono); color: var(--magenta); } .in-card h3 { font-size: 26px; } .in-card p { color: var(--muted); font-size: 15.5px; }
.rh { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(5, 1fr); gap: 12px; }
.rh li { --c: var(--violet); min-height: 170px; display: flex; flex-direction: column; justify-content: space-between; padding: 22px; border-radius: 22px; background: color-mix(in srgb, var(--c) 14%, var(--card)); border: 1px solid color-mix(in srgb, var(--c) 35%, transparent); }
.rh span { font: 700 13px/1 var(--mono); letter-spacing: .12em; text-transform: uppercase; color: var(--muted); } .rh b { font: 750 24px/1.05 var(--disp); letter-spacing: -.03em; }
.sample .fyc-row { padding: 26px; border-radius: var(--r-lg); background: var(--inv); color: var(--inv-ink); }
.faq-list { display: grid; gap: 10px; max-width: 900px; }
.faq details { border-radius: 18px; border: 1px solid var(--rule); background: var(--card); padding: 0 24px; } .faq summary { cursor: pointer; padding: 20px 0; font: 700 19px/1.2 var(--disp); letter-spacing: -.02em; list-style: none; display: flex; justify-content: space-between; }
.faq summary::after { content: "+"; font-weight: 400; font-size: 26px; line-height: .8; transition: transform .3s; } .faq details[open] summary::after { transform: rotate(45deg); } .faq details p { padding: 0 0 22px; color: var(--muted); font-size: 16.5px; }
.std-page { max-width: 820px; padding-top: 70px; } .std h1 { font-size: clamp(48px, 6vw, 84px); margin: 16px 0 20px; letter-spacing: -.05em; } .std .art-dek { margin-bottom: 20px; }

/* ---------------------------------------------------------------- motion */
.js .rv { opacity: 0; transform: translateY(30px); transition: opacity .9s var(--ease), transform 1s var(--ease); transition-delay: var(--rd, 0s); }
.js .rv.in { opacity: 1; transform: none; }

/* ---------------------------------------------------------------- responsive */
@media (max-width: 1240px) {
  .sections a { padding: 9px 9px; font-size: 14px; } .util-mid { display: none; }
  .art-grid { grid-template-columns: 200px minmax(0, 1fr); } .art-side { display: none; }
}
@media (max-width: 1080px) {
  .sections { display: none; } .menu { display: inline-grid; } .bar { justify-content: space-between; }
  .hero-panel { grid-template-columns: 1fr; } .hero-copy { padding: 48px 40px 10px; } .hero-art { min-height: 520px; }
  .front { grid-template-columns: 1fr; gap: 40px; } .latest { border-left: 0; padding-left: 0; }
  .pb-main, .res-in, .band-in, .pro-in, .nl-panel, .vp-hero { grid-template-columns: 1fr; }
  .of-grid { grid-template-columns: 1fr 1fr; } .sponsor { grid-column: 1 / -1; }
  .vid-grid { grid-template-columns: 1fr 1fr; } .vid-big { grid-column: 1 / -1; grid-row: auto; }
  .path-grid, .grid3 { grid-template-columns: 1fr 1fr; } .inside-grid { grid-template-columns: 1fr 1fr; } .rh { grid-template-columns: repeat(3, 1fr); }
  .foot-top { grid-template-columns: 1fr; } .card.feat { grid-template-columns: 1fr; } .card.feat .card-img { min-height: 0; aspect-ratio: 16/10; }
  .take-cols { grid-template-columns: 1fr; gap: 28px; } .phone { display: none; }
  .art-grid { grid-template-columns: 1fr; } .art-rail { display: none; } .prose { max-width: 720px; margin: 0 auto; }
}
@media (max-width: 760px) {
  .wrap { padding: 0 18px; } .util { display: none; } .bar { height: 60px; gap: 10px; } .logo span { font-size: 19px; }
  .sub-btn { height: 36px; padding: 0 14px; font-size: 13px; } .icon-btn { width: 36px; height: 36px; } .actions > a.icon-btn { display: none; }
  .ticker { height: 38px; } .ticker-lab { padding-left: 18px; }
  .hero { padding-top: 12px; } .hero-panel { border-radius: 26px; min-height: 0; display: flex; flex-direction: column-reverse; }
  .hero-copy { padding: 6px 22px 30px; gap: 20px; } .hero h1 { font-size: clamp(46px, 13.6vw, 68px); }
  .hero-art { min-height: 330px; } #m3d { inset: -4% -8% 0 -8%; width: 116%; height: 104%; }
  .issue { display: none; } .hero-proof li:nth-child(n+3) { display: none; }
  .nl-row { grid-template-columns: 1fr; border-radius: 24px; } .nl-form input { height: 48px; } .nl-note { padding-left: 6px; }
  .sec-head { flex-direction: column; align-items: flex-start; gap: 14px; margin-bottom: 26px; } .sec-head h2 { font-size: clamp(34px, 10vw, 46px); }
  .front { padding-top: 46px; } .lead h2 { font-size: 34px; } .lead .dek { font-size: 17px; }
  .fyc-sec { padding: 70px 0; margin-top: 40px; } .fyc-row { grid-auto-columns: 86%; } .fyc-note { font-size: 20px; }
  .playbook, .offers, .paths, .research, .more-sec, .pro, .take { padding-top: 80px; } .band { padding: 80px 18px 0; }
  .pb-main, .res-in, .band-in, .pro-in, .nl-panel, .cat-panel { padding: 28px 22px; border-radius: 26px; } .pb-more { grid-template-columns: 1fr; } .card.h { flex-direction: column; } .card.h .card-img { width: 100%; aspect-ratio: 16/10; }
  .of-grid, .path-grid, .grid3, .vid-grid, .figs, .inside-grid, .eps, .shows { grid-template-columns: 1fr; } .rh { grid-template-columns: 1fr 1fr; }
  .fig { border-left: 0; border-top: 1px solid var(--rule); padding: 22px 0; }
  .path { min-height: 300px; } .video-sec { padding: 70px 0; margin-top: 80px; } .vid-big .vid-thumb { min-height: 220px; }
  .take h2 { font-size: clamp(46px, 13vw, 70px); } .take-cols > p { font-size: 21px; }
  .foot-cols { grid-template-columns: 1fr 1fr; } .foot { padding-top: 60px; } .foot-word { font-size: 16.2vw; margin-top: 50px; }
  .lead-fyc { grid-template-columns: 1fr; gap: 8px; }
  .art-head { padding-top: 40px; gap: 18px; } .art-by { flex-wrap: wrap; border-radius: 20px; justify-content: center; } .share { border: 0; padding: 0; margin: 0; }
  .art-cover img { aspect-ratio: 16 / 10; border-radius: 22px; } .prose { font-size: 18px; } .pull { margin: 1.5em 0; padding-left: 20px; }
  .cat-panel { grid-template-columns: 1fr; min-height: 0; } .cat-count { text-align: left; } .cat-count b { font-size: 64px; }
  .ep { grid-template-columns: 1fr; } .nl-panel { min-height: 0; }
}
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; scroll-behavior: auto !important; }
  .js .rv { opacity: 1; transform: none; } .js .ln > span { transform: none; } .ticker-track { animation: none; }
}
.rh li:nth-child(1) { --c: var(--coral); } .rh li:nth-child(2) { --c: var(--violet); } .rh li:nth-child(3) { --c: var(--teal); } .rh li:nth-child(4) { --c: var(--magenta); } .rh li:nth-child(5) { --c: var(--saffron); }
.cat-panel::after { content: ""; position: absolute; inset: 0; z-index: -1; background: radial-gradient(110% 100% at 0% 100%, rgba(20,15,46,.4), transparent 60%); pointer-events: none; }

/* Narrow masthead: keep the brand and all controls fitted without clipping. */
@media (max-width: 400px) {
  .masthead .bar {
    height: auto;
    min-height: 60px;
    flex-wrap: wrap;
    row-gap: 8px;
    padding-block: 10px;
  }
  .masthead .bar .logo { flex: 1 0 100%; min-width: 0; }
  .masthead .bar .actions {
    flex: 1 1 100%;
    min-width: 0;
    flex-wrap: wrap;
    justify-content: flex-end;
  }
  .masthead .bar .icon-btn { flex: 0 0 36px; }
}